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Neighborhood · São Paulo/SP
Jardim Paulista
The heart of the Jardins: living between Oscar Freire, Paulista and the city's best gastronomy, with the sophistication of those who have nothing to prove.
The neighbourhood’s story
Jardim Paulista is the address of traditional São Paulo high-end living, right in the heart of the Jardins. Here the resident has Rua Oscar Freire and its designer retail on the doorstep, Avenida Paulista a short walk away, and the country’s largest concentration of award-winning restaurants on the block. It is a neighbourhood of well-established prestige, combining tree-lined streets, signature buildings and a cultural and gastronomic life that few places in Brazil can offer.
The prime blocks of the Jardins have a settled building height and occupation pattern; a new high-end launch in the heart of the neighbourhood is a rare event, and every launch becomes a benchmark.
Jardim Paulista: the sophistication that needs no announcing. Oscar Freire, Paulista and fine dining, all on foot.
The surrounding area
- Clubs: Clube Atlético Paulistano, in the Jardins, is one of the city’s most traditional and exclusive clubs.
- Schools: Colégio Dante Alighieri and other traditional, prestigious schools serve the area.
- Gastronomy and lifestyle: Rua Oscar Freire and its surroundings bring together São Paulo’s luxury retail and fine dining scene; Shopping Cidade Jardim and Shopping Iguatemi São Paulo round out the premium offering nearby.
- Parks: Trianon Park, on Avenida Paulista, is the area’s classic green escape.
In the Fragata collection
