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MoemaSP

Cyrela Moema by YOO

In Moema, next to Shopping Ibirapuera, the first design by Philippe Starck and the YOO Studio in the region: living with the soul of a signature hotel.

Avenida dos Imarés, 182, Indianópolis, São Paulo/SP · Moema, São Paulo/SP · CEP 04085-000

  • 3–4 suites
  • 252–273 m²
  • 3–4 parking spaces
Completion
2025
Floors
13
Units
52
Per floor
4
Elevators
5

History

By Cyrela, with architecture by LE Arquitetos and landscaping by Benedito Abbud, Cyrela Moema by YOO has as its great differentiator the interior and common-area design signed by Philippe Starck and the YOO Studio. The spaces are inspired by signature hotels, 300 metres from Eucaliptos metro station and next to Shopping Ibirapuera.

  • Concept: living with the sensibility of signature hospitality, under the direction of Philippe Starck.
  • Trivia: the project brings the YOO Club, the brand for common areas of YOO developments around the world.

Architecture and aesthetics

The architecture is by LE Arquitetos, but what sets the building apart lies in what dresses the volume from within: Philippe Starck and the Yoo Studio sign the interiors and common areas, and the grammar they bring is that of signature hospitality — lobby, bar, sky lounge, terrace with waterfall and pool lounge treated as hotel rooms, not as a condominium function room. There are thirteen storeys and four residences per floor, with a gourmet balcony and an intimate room opening onto the terrace, over a podium that concentrates the club programme. Landscaping by Benedito Abbud.

Aesthetics and scarcity

  • Aesthetic: contemporary with international signature, inspired by luxury hospitality.
Development
Construction
Architecture

Rarity

Technical specifications

  • Towers and units: a single tower, 13 storeys, 4 flats per floor, 5 lifts, about 52 flats. Plot of 2,500 m².
  • Sizes: from 252 to 273 m² (listings cite up to 290 m²); 3 to 4 en-suites.
  • Parking spaces: 3 to 4 spaces, with a private social lobby.
  • Structural highlights: gourmet balcony, intimate room with a terrace and design signed by YOO/Philippe Starck.
  • Registration and parameters: plot 5,900 m² · frontage 0 m · 1 tower · 13 floors · 4 per floor · 52 units · 4 bedrooms · 4 parking spaces · 4 bathrooms · 5 lifts · private areas of 270 m² (standard floor) · registry jurisdiction 14º Registro de Imóveis de São Paulo · zoning ZEU · building potential 4x · unrestricted height limit.

Leisure and facilities

  • Lobby
  • Bar
  • Children’s playroom
  • Sky lounge
  • Terrace with waterfall
  • Pool lounge
  • Indoor and outdoor swimming pools
  • Children’s swimming pool
  • Deck
  • Private day house
  • Gym
  • Yoga
  • Relaxation room
  • Dry and steam sauna
  • Spa
  • Recreational and tennis court, and YOO Club

Location and surroundings

Points of interest · distances in metres

Metro

  • Estação EucaliptosLine 5 – Lilac254 m
  • Estação MoemaLine 5 – Lilac1,109 m

Park

  • Parque Linear Invernada1,271 m

Shopping mall

  • Shopping Ibirapuera1,010 m

Street market

  • Feira Demóstenes e Otávio TarquinoWednesday496 m
  • Feira Av. IbirapueraWednesday663 m

Private school

  • Colégio Augusto LaranjaUnit I · Primary and secondary education108 m
  • Colégio Augusto LaranjaUnit III · Early years education152 m

Public school

  • EMEI Ignácio Henrique RoteiroProfessor · Early years education464 m
  • Napoleão de Carvalho FreireProfessor · Primary and secondary education537 m

Helipad

  • Edifício Edel Trade Center1,265 m

Moema: the address

Two names for the same address

The plot sits on the border between Moema and Indianópolis, and both names are legitimate. The postcode registers Indianópolis; the high-end market treats the address as Moema. This entry adopts the name in common use and keeps the other for anyone searching for it.

Avenida dos Imarés sits on the southern edge of Moema, on the stretch where the neighbourhood stops organising itself around Parque Ibirapuera and starts organising itself around the metro and the airport: Estação Eucaliptos on Line 5 – Lilac is two hundred and fifty metres away, and Aeroporto de Congonhas a few minutes by car. It is worth saying both things together, because they are the same thing: this strip lies under the approach cone of the northern runway threshold, which means aircraft noise at certain times and, at the same time, a real height cap — in the cones, Air Force Command rules override municipal zoning, and the stricter one prevails. It is this cap that explains the local stock: unable to build tall, the maths closes with more, smaller units per floor plate, and the large-format buildings already built here can no longer be reproduced. Around it, life is that of an established neighbourhood — two colleges under two hundred metres away, street-level shops on Avenida Ibirapuera and Shopping Ibirapuera a kilometre away.

In the Fragata Clube

Conception & construction

The project’s conception, construction decisions and the stories that don’t make it into the sales material. Information reserved for the Club — available to buyers and residents in conversation with their advisor.

Trivia

Finishing details, typologies and the building’s advantages that only those who know it from the inside know. Information reserved for the Club — available to buyers and residents in conversation with their advisor.

Residents & Behind the Scenes

The profile of those who chose this address and the community that has formed here. Information reserved for the Club — available to buyers and residents in conversation with their advisor.

Internal intelligence

The address’s real sales history, the reading of appreciation and liquidity, and everything Fragata closely tracks about the life of each development. Information reserved for the Club — available to buyers and residents in conversation with their advisor.

Taxes & fees · of the purchase price

ITBI · São Paulo municipality3%
Deed · registry fee table~0,45%
Registration · registry fee table~0,31%

Reference rates on the unit value. The exact calculation, with the registry brackets for the case, comes with your advisor's proposal.

Simulator · Fragata Clube

R$ 2.500.000
30% · R$ 750.000
20 years

Estimated payment

R$ 19.123/month

Amount financed

R$ 1.750.000

Down payment

R$ 750.000

Relationship rate 0,99% a.m. · Tabela Price (constant-payment amortization) · indicative figures.

Reference terms, subject to credit analysis and the profile of each deal. Tabela Price · indicative figures.

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